Know Your Founder Fit First, Then Launch!
“There are alot of things I’m interested in, but very few I would consider myself an expert at,” explained Rob Arndt, CoFounder of SpringLaunch and CEO of BufferSprings.
Rob shared that Founders have got to identify why they are the ones who are uniquely equipped to solve the business problem they have identified.
- What do you know that your competitors don’t?
- Is your expertise easily identifiable?
- How are you uniquely positioned to take this idea to market?
Watch the webinar here and scroll down to grab one of Rob’s tools to determine your Founder Fit!
Chris Carr
Founder & CEO, Launch Mechanic, Village
Watch the Webinar Here…
If you’re up all night and you can’t sleep because “you are obsessed” with your idea, Rob Arndt says this is an indicator that you have the passion to drive your business idea forward.
As the CEO of BufferSprings, Rob led our SpringLaunch 3-part series for small veteran-owned businesses in November. The first webinar, “Can Your Great Idea Become a Great Business?” began with a discussion about how it is critical to clearly define the problem. Using the Eisenhower Matrix, entrepreneurs can begin with determining how urgent and important a problem is. This in turn determines what kind of a business you will run!
Our discussion then shifted to the importance of Founder Fit. Rob offered a valuable tool called the “Ikigai Guide Module” that presents these 4 considerations:
Obsessed
If you’re obsessed with your idea, this is a strong indicator that you have the passion to drive your business.
Founder Story
Tell us your story, what brought you to the idea and your customer will be more compelled to listen, engage and buy.
Personality
As you develop your business idea, reflect on whether your role is to be the maker, the service provider, the customer service person or the CEO. If you’re not the right person to lead and imprint your brand, find someone who can.
Industry Experience & Expertise
Why are you uniquely qualified to create and deliver this solution?
Download our "Founder Market Fit" PDF here...
SpringLaunch is a 3-part small business series for veteran-owned and military connected businesses that is a collaboration between BufferSprings and Launch Mechanic.
Ikigai (生き甲斐, lit. ’a reason for being’) is a Japanese concept referring to something that gives a person a sense of purpose, a reason for living.
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